B.C. communities, organizations, Indigenous communities, and local governments can access Go Electric funding to create their own EV awareness projects or invite Emotive to help.

Emotive Campaign

Emotive is a B.C.-wide outreach and awareness campaign from Plug In BC. The Emotive campaign is a collaborative effort focused on EV education and outreach in communities across the province.

Emotive hosts EV events, including EV test-drives, and publishes educational materials in English, French, Simplified and Traditional Chinese and Pujabi.

Bring Emotive to your community

The Emotive Event Kit includes digital and physical outreach materials to get you started on EV outreach in your community. For more information, visit the PlugIn BC website.

Support for your EV Community Project

The Emotive Community Outreach Incentive Program (COIP) offers support and funding to assist your community in delivering local Emotive EV awareness campaigns.
Projects the COIP supports can include:

  • EV test drive events
  • Community forums
  • Development of video content, printed or digital educational materials
  • Hosting of online events and webinars

The COIP prioritizes projects that promote EV awareness within northern, rural/small towns, and Indigenous communities.